When you begin as a final expense agent, you have 3 choices regarding which direction you can go as a producer in how you contract to sell final expense: You can go “Captive,” defined as a solitary relationship with one company which provides you the product to sell. You can go “Semi-Independent,” defined as a […]
Final expense is a consultative sale. There is little pressure in selling this product. In fact, you teach your prospects how life insurance works and build value in an honest, fact-based presentation about how your option for coverage compares to others.
There are two reasons why agents fail in the final expense business; (a) they don’t like working, or (b), they aren’t properly trained because the agency didn’t commit itself to its agent. The truth is if you’re a hardworking tenacious agent, you can make it, even in the worst organization and worst products.
This article is directed towards those who are (a) happy with their 9-5 jobs and want to supplement their income, or (b) hate their 9-5 jobs but want to transition more slowly into final expense without jumping in with both feet. For a period in my career, I sold final expense part-time and held a […]
When I talk to prospective agent trainees, one of the first discussions we have is lead budget. As I mentioned in a previous article, the most successful final expense agents source their business from leads, specifically direct mail. And since I want my agents to emulate success, I want them preferably buying direct mail leads. […]
The most successful agents in the final expense business generate leads via direct mail business reply cards. And after using multiple lead vendors personally, choosing both the right lead vendor is paramount to your success. If you are in “final expense research mode,” reviewing the offerings of different agencies, by now you’ve seen organizations that […]